A television advertisement for a heart stent that promotes the product's potential benefits but seems to play down the medical risks may deceive the public and should be reviewed by federal regulators, according to a commentary in The New England Journal of Medicine. The 60-second ad for the Cypher stent, made by the Cordis subsidiary of Johnson & Johnson, fails to warn consumers adequately about the potential dangers of receiving a stent, two cardiologists argued in the essay, to appear in next Thursday's issue but already available online.
Technology Partners: MimirTech
Links:
[1] http://admin.indiaenvironmentportal.org.in/news/tv-ad-heart-stent-faces-questions
[2] http://admin.indiaenvironmentportal.org.in/category/author/stephanie-saul
[3] http://admin.indiaenvironmentportal.org.in/category/newspaper/international-herald-tribune-bangkok
[4] http://admin.indiaenvironmentportal.org.in/category/thesaurus/medical-research
[5] http://admin.indiaenvironmentportal.org.in/category/thesaurus/heart-diseases
[6] http://admin.indiaenvironmentportal.org.in/category/thesaurus/medical-technology
[7] http://admin.indiaenvironmentportal.org.in/category/thesaurus/advertising
