Estimate the amount of alcohol advertising in sport vs. non-sport programming in Australian free-to-air TV and identify children’s viewing audience composition at different times of the day. Alcohol advertising and TV viewing audience data were purchased for free-to-air sport and non-sport TV in Australia for 2012. We counted alcohol advertisements in sport and non-sport TV in daytime (6am-8.29pm) and evening periods (8.30pm-11.59pm) and estimated viewing audiences for children and young adults (0–4 years, 5–13 years, 14–17 years, 18–29 years).
Original Source [2]
Technology Partners: MimirTech
Links:
[1] http://admin.indiaenvironmentportal.org.in/feature-article/alcohol-advertising-sport-and-non-sport-tv-australia-during-children%E2%80%99s-viewing-times
[2] http://journals.plos.org/plosone/article?id=10.1371/journal.pone.0134889
[3] http://admin.indiaenvironmentportal.org.in/category/author/kerry-s-o%E2%80%99brien
[4] http://admin.indiaenvironmentportal.org.in/category/author/sherilene-carr
[5] http://admin.indiaenvironmentportal.org.in/category/author/jason-ferris-et-al
[6] http://admin.indiaenvironmentportal.org.in/category/journal/plos-one
[7] http://admin.indiaenvironmentportal.org.in/category/thesaurus/advertising
[8] http://admin.indiaenvironmentportal.org.in/category/thesaurus/alcoholism
[9] http://admin.indiaenvironmentportal.org.in/category/thesaurus/tv
[10] http://admin.indiaenvironmentportal.org.in/category/thesaurus/children
[11] http://admin.indiaenvironmentportal.org.in/category/thesaurus/games
[12] http://admin.indiaenvironmentportal.org.in/category/thesaurus/australia
[13] http://admin.indiaenvironmentportal.org.in/category/thesaurus/health-effects
