The assurance of a high yield as compared to the traditional basmati varieties has seen a manifold rise in the area under PUSA 1121 in Punjab and Haryana.
Links:
[1] http://admin.indiaenvironmentportal.org.in/news/high-returns-lure-rice-growers-pusa-1121
[2] http://admin.indiaenvironmentportal.org.in/category/newspaper/tribune-new-delhi
[3] http://admin.indiaenvironmentportal.org.in/category/thesaurus/basmati-rice
[4] http://admin.indiaenvironmentportal.org.in/category/thesaurus/rice
[5] http://admin.indiaenvironmentportal.org.in/category/thesaurus/agriculture
[6] http://admin.indiaenvironmentportal.org.in/category/thesaurus/haryana
[7] http://admin.indiaenvironmentportal.org.in/category/thesaurus/crop-yield