Nearly 400 households in Palakkad municipal area in Kerala enjoy a special relationship with their morning cup of tea. A code printed on the milk bottles delivered to their doorstep identifies not just the farmer but even the cow providing their daily supply of milk.
Links:
[1] http://admin.indiaenvironmentportal.org.in/news/farm-fresh
[2] http://admin.indiaenvironmentportal.org.in/category/newspaper/indian-express-new-delhi
[3] http://admin.indiaenvironmentportal.org.in/category/thesaurus/animal-care
[4] http://admin.indiaenvironmentportal.org.in/category/thesaurus/cattle
[5] http://admin.indiaenvironmentportal.org.in/category/thesaurus/dairy-development
[6] http://admin.indiaenvironmentportal.org.in/category/thesaurus/milk
[7] http://admin.indiaenvironmentportal.org.in/category/thesaurus/farmers
[8] http://admin.indiaenvironmentportal.org.in/category/thesaurus/kerala
[9] http://admin.indiaenvironmentportal.org.in/category/thesaurus/palakkad-d