At your local kirana store, the middle income upwardly mobile Indian can be found buying branded atta which he proudly takes home and also a kilo of jwar and makka which he buys daily to feed the pigeons in his neighbourhood locality square. A mile away in a squatters colony, under a plastic shed a family of 5 also buys 1 kilo of makka daily to feed their hungry stomachs.
Links:
[1] http://admin.indiaenvironmentportal.org.in/news/personal-thought-monitor-coarse-grain-prices
[2] http://admin.indiaenvironmentportal.org.in/category/newspaper/central-chronicle-bhopal
[3] http://admin.indiaenvironmentportal.org.in/category/thesaurus/food-crops
[4] http://admin.indiaenvironmentportal.org.in/category/thesaurus/rice
[5] http://admin.indiaenvironmentportal.org.in/category/thesaurus/wheat
[6] http://admin.indiaenvironmentportal.org.in/category/thesaurus/maize
[7] http://admin.indiaenvironmentportal.org.in/category/thesaurus/food-prices
[8] http://admin.indiaenvironmentportal.org.in/category/thesaurus/food-supply
[9] http://admin.indiaenvironmentportal.org.in/category/thesaurus/poverty
[10] http://admin.indiaenvironmentportal.org.in/category/thesaurus/madhya-pradesh