The consumption of bottled water in India has shown a jump of 21 per cent in the last fiscal but the country is still far behind as compared to global average, according to a research recently conducted by leading marketing firm IKON.
The per capita consumption of bottled water in India was at 16.20 litres during 2010-11 and jumped almost 21 per cent to 19.60 litres in 2011-12, IKON said in its report 'The Indian bottled water market, unveiling its thirst'.
Links:
[1] http://admin.indiaenvironmentportal.org.in/news/india-behind-world-average-bottled-water-consumption
[2] http://admin.indiaenvironmentportal.org.in/category/newspaper/asian-age-new-delhi
[3] http://admin.indiaenvironmentportal.org.in/category/thesaurus/india
[4] http://admin.indiaenvironmentportal.org.in/category/thesaurus/bottled-water-industry
[5] http://admin.indiaenvironmentportal.org.in/category/thesaurus/mexico
[6] http://admin.indiaenvironmentportal.org.in/category/thesaurus/asia
[7] http://admin.indiaenvironmentportal.org.in/category/thesaurus/bottled-water-case
[8] http://admin.indiaenvironmentportal.org.in/category/thesaurus/drinking-water
[9] http://admin.indiaenvironmentportal.org.in/category/thesaurus/water-supply