Quality management in passenger transport services - An application of SERVQUAL model to APSRTC
Quality management in passenger transport services - An application of SERVQUAL model to APSRTC
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Service Quality Management is one of the serious challenges for service companies world over. Consumer assessment of services revolves around the quality perspectives both in design as well as functionality. In order to satisfy the consumers and to achieve competitive edge, the special focus on the management issues related to service quality is of vital significance.
Publication Date:
01/04/2010
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