Clean up campaign to use behavioural science to end littering epidemic
An anti-littering campaign headed up by former Newsnight presenter Jeremy Paxman is to use 'nudge theory' to cure Britain's littering bug.
Publication Date:
06/07/2015
An anti-littering campaign headed up by former Newsnight presenter Jeremy Paxman is to use 'nudge theory' to cure Britain's littering bug.