Clean up campaign to use behavioural science to end littering epidemic
An anti-littering campaign headed up by former Newsnight presenter Jeremy Paxman is to use 'nudge theory' to cure Britain's littering bug.
Publication Date:
06/07/2015
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An anti-littering campaign headed up by former Newsnight presenter Jeremy Paxman is to use 'nudge theory' to cure Britain's littering bug.