This paper critically examines some narratives of water scarcity in Kutch, western India. It argues that images of dwindling rainfall and increasing drought largely serve to legitimize the controversial Sardar Sarovar dam and manufacture dominant perceptions concerning scarcity. This manufacture has naturalized scarcity in the region and largely benefits powerful actors such as politicians, industrialists and large farmers. But the needs of the poor in water-limited areas are neglected.