Green gadgets: designing the future
Ahead of Europe’s largest consumer technology show, to be hosted in Berlin, Greenpeace has analysed the environmental progress being made by companies attending the IFA 2014. The report, titled ‘Green Gadgets: Designing the future’, evaluates the progress and subsequent future challenges facing 16 leading consumer technology companies. In particular, Greenpeace has analysed the elimination of hazardous chemicals in products, the reduction of their energy footprint and the building of sustainable supply chains. Apple has been named as the leader within the industry for addressing its environmental footprint, striding ahead of leading rival Samsung who have failed to match the environmental cutbacks Apple have sustained.