WIPRO Infotech, the India and Middle East IT arm of Wipro, on Thursday launched its eco-friendly and toxinfree desktops, manufactured with materials free of deadly chemicals.

Wipro now No. 2 green electronics brand

Every SANGEETHA CHENGAPPA
BENGALURU

The constant debate and denial about global warming is a waste of time.We need to act now.

March 9: IT major Wipro has set an example of eco-friendliness through its car-pooling facility which enables employees to share rides rather than use individual vehicles.

If Dubai's Burj Al-Arab hotel with its billowing sail is changing world architecture, wait till the India Tower, currently under construction on Mumbai's marine row Queen's Necklace, gets into business in 2010. At 300 m, it may not match Burj in height (321 metres) but it will stand tall for doing it the right way. It will be powered by a solar chimney, use recycled raw materials such as aluminum, steel, tiles (made of recycled glass and minerals), bamboo products, non-toxic paints, fly ash - cement (a byproduct of heating coal) and have a green roof.

Wipro, the $5 billion company with interests in IT services, consumer care, lighting and furniture, is entering a new set of businesses which will enable the company to leverage its growth on the clean energy and agriculture sectors. The company is readying a plan to include alternate energy, water treatment, food and agriculture businesses under its infrastructure business - Wipro Infrastructure Engineering Limited.

When the BJP won a spectacular victory in the assembly elections in Rajasthan three years ago, party leaders didn't hesitate to credit the success to the then state party chief, Vasundhara Raje Scindia. It was only natural that she was unanimously chosen to lead the Government as the state'sfirst woman chief minister.

Green is in as Indian corporates race to compete for a share of the fast-growing Rs 35,250-crore global market for climate-friendly technology and carbon credits