In this article the authors apply geodemographic consumer segmentation data in an input?output framework to understand the direct and indirect carbon dioxide (CO2) emissions associated with consumer behavior of different lifestyles in the United Kingdom.

The UK appears to be a leading country in curbing greenhouse gas (GHG) emissions. Unlike many other developed countries, it has already met its Kyoto obligations and defined ambitious, legally binding targets for the future. Recently this achievement has been called into question as it ignores rapidly changing patterns of production and international trade.