Contrary to the perception that young farmers are abandoning active farming, the survey conducted by the Indian Society for Cotton Improvement (ISCI) demonstrates that Bt cotton technology has attracted young farmers to cotton farming in the country.

Cotton-wheat is a long established crop production system of north-western plains of India and Pakistan, and it occupies an important place in the agricultural economy of both these countries. While cotton is a cash crop, wheat provides the necessary food security. Accordingly, this crop rotation has brought rich dividends to the farmers.