In India Tulika Verma is on a mission to ban junk food from Delhi’s schools – where over one in six schoolchildren are overweight. Western-style diets and processed food are becoming ever more popular in India’s cities, while traditional, healthy, sustainable foods are being forgotten. India’s on the edge of two possible futures: a future that’s well fed and healthy; or a future of ‘Western-style’ diets and a public health epidemic of obesity.

Note: A series of 6 x 25-min films exploring key questions around global food security

This public service advertisement produced by Centre for Science and Environment (CSE) is to promote rainwater harvesting as the lesson from the past, which provides us the solution for the future. The spot revolves around the concept of catching rain in a neighbourhood, creating a cascading effect. People begin to collect water in a variety of objects and in fact, in anything they can lay their hands on. Using a medley of emotions –wonder, comic and even the absurd – the idea that rainwater harvesting is a community effort and it is about building a sharing and caring society is subtly woven in.