WALK into PepsiCo India

the association of physicians in India has decided to raise Rs 1 crore through endorsements this financial year. The decision comes a year after the Indian Medical Association, or ima, faced flak for endorsing food products. When ima had endorsed PepsiCo

Book>> Brands Under Fire

To Adopt Common Nutritional Labelling Standards To Address Health Awareness
Kala Vijayraghavan & Ratna Bhushan MUMBAI | DELHI

INDIAN subsidiaries of global food and beverage companies such as Unilever, Kellogg, Coca-Cola, PepsiCo and ConAgra are planning to adopt common nutritional labelling standards to address growing health awareness and concerns about obesity.

Contract farming if carefully planned and executed, provides a win-win situation for both the producer and processors. It ensures better linkage between farm and market where processor gets timely and consistent supply of raw material of the desired quality at low cost. The contract farmers in the study were the potato farmers who were under contract with the Frito Lays of Pepsi.

This assessment of contract farming practices in Hoshiarpur district in Punjab by CENTAD finds that the system does not allow equal stake to the farmers in deciding terms and conditions of the contract farming practices and there is need to analyse, and make amendments at the policy level.

Hydrocarbon (HC) refrigerants are a "natural" cooler widely used in domestic and commercial refrigerators all over the world, except in the U.S. and Canada. HC refrigerants produce less greenhouse gasses than hydrofluorocarbon (HFC) technology, but they aren't approved for the U.S. market - yet.

Pepsi, which was founded and marketed by a pharmacist as a digestive syrup, is revisiting its roots with an ultra-cheap softdrink that will aid the fight against anaemia in women in rural India.

The product expected to be launched as early as next year may cost just Re 1 or Rs 2 for a drink, although a decision on the packaging is pending, sources familiar with the project said here.

With members like Coca-Cola, PepsiCo, Anheuser-Busch InBev, Brown-Forman, Beam Global Spirits and Wine, Carlsberg and Molson Coors Brewing, this group works to define a common framework for assessing water use, improve industry practices and performance and inform public policy in areas such as water conservation.

The Italian restaurant backed by celebrities Mario Batali and Joseph Bastianich is one of several shunning bottled water, along with the city of San Francisco and New York state.

"The argument for local water is compelling and obvious," said Bastianich, who is phasing out bottled water across his restaurant empire, which stretches to Los Angeles.

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